"Lambshark" : Laemmle Theateres Outdoor Screens Promo

One of the posters we created as part of the re-branding campaign. This one promotes one of Laemmle's themed special events.

We brought the bite to Los Angeles' premiere art house theater chain!

Partnering with agency 330, we rebranded LA's original art house cinema! From new logo and brand ID materials to outdoor signage, drink cups and merchandise M2 founder, Eben Matthews served as the creative director for this top to bottom re-invention of the chain's visual identity.

When the need for animated and filmed elements came into the project, M2 jumped up to make it happen. We directed and produced several pieces used for in-theater marketing as well as for outside promotion for Laemmle sponsored or spearheaded initiatives. Check it out! We can direct and produce live action too ;)

"Art in the Arthouse" : Live action in-theater promo showcasing artist's work on display and available for purchase.

Various branded elements created for in-theater promotion, brand messaging and external advertising, signage and marketing